Category TRI CK USA Consulting Services

Tri Consulting Kyoto and Said El Mansour Cherkaoui: – Africa – Americas – Asia – Europe

TRI USA California provides you with adaptable solutions even in street-smart slang and Californian and American corporate language.

Investment and Trade Moroccan Delegation in USA

TRI CK USA – Moroccan Diaspora Worldwide Network Dear Moroccan Professionals in Silicon Valley, Looking forward to welcoming you! The venue will be shared shortly. Moroccan Official Delegation will be in the USA from May 6th to 14, 2024: Texas – California – Washington State State of Texas:– Dallas: May 6th and 7th– Austin: May 8th … Continue reading Investment and Trade Moroccan Delegation in the USA

Said El Mansour Cherkaoui International Liaisons

TRI CK USA • Said El Mansour Cherkaoui Ph.D. • You ★ Senior Policy and Business Adviser ★ Consultant ★ News Executive Editor ★ Public Speaker ★★ ★  Admin • 2d • TRI CONSULTING KYOTO – TRI CK USA 549 followers • info@triconsultingkyoto.com Said El Mansour Cherkaoui – U.S. Trade and Business Mission to Morocco Said El Mansour … Continue reading Said El Mansour Cherkaoui International Liaisons

Said El Mansour Cherkaoui – U.S. Trade and Business Mission to Morocco

TRI CK USA – Business Mission and Trade-Show in Morocco by Said El Mansour Cherkaoui, East Bay Center for International Trade Development – EBCITD – CITD Casablanca American Café ‘Play it’: Rick: You know what I want to hear. Sam: No, I don’t. Rick: You played it for her, you can play it for me! Dr. Cherkaoui & Center … Continue reading – Said El Mansour Cherkaoui – U.S. Trade and Business Mission to Morocco

International Conference on African Growth and Opportunity Act

TRI CK USA – Diaspora of African Executives • Said El Mansour Cherkaoui Ph.D. • AFRICA TIME AND BACK TO THE FUTURE A PICTURE OF AFRICA WORTH THOUSANDS AND THOUSANDS HANDWRITING AFRICAN STORIES and BUILDING AFRICAN MEMORIES Said El Mansour Cherkaoui Ph.D. Building Local, Regional, and International Business in Northern California with Africa The picture displayed here above with … Continue reading – International Conference on African Growth and Opportunity Act

Building Egypt – USA Strategic Relationships

TRI CK USA – TRI CONSULTING KYOTO – TRI CK USA TEAM AND EGYPT We have contributed directly to the Establishment and Development of Business Relationships and Trade Exchanges Between the United States, California, and Egypt with our Initiative and Engagement by Organizing Visits of Egyptian Officials and Business Leaders to California while we Facilitate their interactions and the … Continue reading – Building Egypt – USA Strategic Relationships

USA – EGYPT

TRI CK USA – Bilateral Economic Relations Total bilateral trade in goods between the United States and Egypt stood at $9.1 billion in 2021, the highest level ever. Egypt is the United States’ largest export market in Africa. U.S. exports to Egypt include wheat and corn, mineral fuel and oil, machinery, aircraft, and iron and steel products. U.S. imports … Continue reading USA – EGYPT


Morocco – USA

TRI CK USA – Morocco – USA Trade & Investment Summary The United States and Morocco have a Free Trade Agreement (FTA).  Morocco – USA: Trade and Investment  Said El Mansour Cherkaoui  October 27, 2023, Morocco – USA Past and Current Relations – Said El Mansour Cherkaoui  August 5, 2022 … Continue reading – Morocco – USA

★ Morocco ★ USA ★ California ★ International Relations by Said El Mansour Cherkaoui ★

May 2, 2024 Said El Mansour Cherkaoui  – BE SMART : CHOOSE THE ROAD TO MOROCCO ! Here is an overview of Morocco’s investment and economic environment that we hope will enhance your interest in developing trade, fina


DIASPORA OF AFRICAN EXECUTIVES – Said El Mansour Cherkaoui Ph.D. •

Moroccan Official Delegation will be in the USA from May 6th to 14, 2024: Texas – California – Washington State

This Morocco Delegation is formed by Government Decision-Makers and Business Leaders who will meet with all interested private and group investors, business owners, and individual entrepreneurs interested in Morocco as a competitive manufacturing/outsourcing platform to address markets in Europe, Africa, and the Middle East, utilizing the numerous Free Trade Agreements the Kingdom has signed.

Moroccan Investment and Export Development Agency – AMDIE

Ali MEHREZ • Official Moroccan Delegation Visiting the United States To Meet with All of You – Welcome to All of You – https://lnkd.in/gCWQ7BsC

The Red and Green Moroccans – Moors Are Coming to America:

Get Ready to Meet the Official Moroccan Delegation seeking to reinforce trends and diversify exchanges of investment, business, and trade relationships between the U.S. and Morocco by showcasing and increasing awareness about Morocco’s potential as an international investment and sourcing hub.

This Moroccan Official Delegation will be in the USA from May 6th to 14, 2024, visiting the following U.S. States and Cities on these dates:

State of Texas:
– Dallas: May 6th and 7th
– Austin: May 8th

State of California:
– San Francisco: May 9 to 11
A cocktail will be hosted on May 10th (evening).

State of Washington:
– Seattle: 13th and 14th.

Confirmations to: moroccousa@amdie.gov.ma

All Moroccan professionals are welcome. For more details, click on the aforementioned weblink or the article listed here below this text.

Please contact directly Ali MEHREZ: Send an Email to: mehrez@amdie.gov.ma
or Call Whatsapp: +212 661 550 523

Looking forward to hearing from you.

Ali MEHREZ:
Moroccan Diaspora, Coordination & Partnerships at AMDIE Opinions and views expressed on this platform are my own.

Presented by Said Cherkaoui Ph.D. – Said El Mansour Cherkaoui Ph.D. – 4-20-24 –

You can contact me at these emails for further interest: saidcherkaoui@triconsultingkyoto.com or info@triconsultingkyoto.com

Promotion of Moroccan Interests:

  • As an advocate for Morocco, Said El Mansour Cherkaoui highlights the country’s economic potential, investment climate, and cultural richness.
  • Dr. Cherkaoui collaborates with foreign partners to showcase Morocco as an attractive destination for trade, investment, and cultural exchange.

Dr. Said El Mansour Cherkaoui and His Excellency Mr. Arthur Riley, the U.S. Ambassador in Morocco, were indeed present at the American Cafe Trade Show organized in Casablanca, Morocco in 2004.

The American Cafe Trade Show in Casablanca, named after the iconic movie “Casablanca”, is indeed a significant event. It serves as a platform to showcase American food and agricultural products to Moroccan importers and buyers. This trade show plays a crucial role in promoting trade relations between the U.S. and Morocco.

Dr. Cherkaoui represented 25 U.S. Food Companies at the event. Dr. Said El Mansour Cherkaoui, along with His Excellency Mr. Arthur Riley, the U.S. Ambassador in Morocco, were present at this trade show in 2004.

Dr. Cherkaoui was representing 25 U.S. Food Companies at the event, which was organized by the U.S. Food and Drug Administration, U.S. Department of Commerce, U.S. Department of State, and the U.S. Embassy in Morocco.

This event was a significant step in promoting trade relations between the U.S. and Morocco and was organized for the objective to facilitate the negotiation and the signing of the Free Trade Agreement between Morocco and the United States.

The U.S.-Morocco trade relations have a long history and have grown significantly over the years. Here are some key points:

Historical Relations: Morocco was one of the first countries to recognize the newly independent United States, opening its ports to American ships by decree of Sultan Mohammed III in 1777. Morocco formally recognized the United States by signing a treaty of peace and friendship in 1786, a document that remains the longest unbroken relationship in U.S. history.

Free Trade Agreement (FTA): Morocco is the only country on the African continent with a Free Trade Agreement (FTA) with the United States, eliminating tariffs on more than 95 percent of qualifying consumer and industrial goodsThe Government of Morocco plans to phase out tariffs for some products through 2030.

Trade Growth:

Since the U.S.-Morocco FTA came into effect, bilateral trade in goods has grown nearly five-fold 3. The U.S. and Moroccan governments work closely to increase trade and investment through high-level consultations, bilateral dialogue, and other forums to inform U.S. businesses of investment opportunities and strengthen business-to-business ties.

U.S. Exports to Morocco: U.S. goods exports to Morocco in 2022 were $3.7 billion, up 33.3 percent ($928 million) from 2021 and up 71 percent from 2012.

U.S. Imports from Morocco: U.S. goods imports from Morocco in 2022 were $2.3 billion.

Trade Surplus: The U.S. goods and services trade surplus with Morocco was $2.1 billion in 20224.

These points highlight the strong and growing trade relationship between the U.S. and Morocco. 

Dr. Said El Mansour Cherkaoui and His Excellency Mr. Arthur Riley, the U.S. Ambassador in Morocco, were indeed present at the American Cafe Trade Show organized in Casablanca, Morocco in 2004.

Promotion of Investment in Morocco:

Trade and Investment: Based in Northern California, USA, Said El Mansour Cherkaoui is actively involved in promoting, inviting, and encouraging investment in Morocco. He has been instrumental in shaping the future of businesses globally, particularly for China, and several African Countries such as Morocco, Algeria, Tunisia, Egypt, Senegal, Cameroun, Ghana, and Ethiopia. 1.  

Dr. Cherkaoui promotes investment in Morocco through several strategic approaches: Business Advocacy and Networking, Policy Recommendations, Sector-Specific Initiatives, and International Partnerships 2.

Trade and Investment:

  • Said El Mansour Cherkaoui is based in Northern California, USA and is involved in promoting, inviting, and encouraging investment in Morocco. Said El Mansour Cherkaoui focuses on shaping the future of businesses globally.  Said El Mansour Cherkaoui has been instrumental in facilitating investment from China in Morocco, which aims to create jobs and contribute to the automotive industry.

How does Dr. Said El Mansour Cherkaoui promote investment in Morocco?

Dr. Said El Mansour Cherkaoui employs a multifaceted approach to promote investment in Morocco, combining advocacy, policy influence, sector-specific initiatives, international partnerships, and direct engagement with investors. His efforts contribute to the country’s economic growth and global integration. 🌐💼

Investor Outreach: Morocco – USA: Trade and Investment

InVEst in KinGdom of MorOcco

TRI CONSULTING KYOTO – TRI CK USA supports you in your trade and investment projects, whatever their form: Export, Import, Business Representation, Translation and Negotiation New sites, extensions, industrial or technological partnerships, acquisitions or financial investments Morocco’s Favorite Destination for International Investment BE SMART : CHOOSE MOROCCO ! Each of Morocco’s 12 regions also leads […] Read More »

Dr. Said El Mansour Cherkaoui promotes investment in Morocco through several strategic approaches

  • Said El Mansour Cherkaoui emphasizes the stability of Morocco’s political climate, infrastructure development, and investment protection.
  • Dr. Said El Mansour Cherkaoui actively communicates with potential investors, addressing their concerns, providing information, and facilitating introductions to local partners.

Business Advocacy and Networking for Morocco:

  • Said El Mansour Cherkaoui actively engages with business leaders, entrepreneurs, and investors to create awareness about investment opportunities in Morocco.
  • Dr. Said El Mansour Cherkaoui participates in international conferences, forums, and trade events where he highlights Morocco’s economic potential and encourages collaboration.

USMO: United States and Morocco

December 1, 2023 – Treaty of Peace and Friendship between the United States and the Moors Morocco ★ USA ★ Morocco ★ California With EBCITD – Said El Mansour Cherkaoui Representing 25 US / Californian Companies at Casablanca – Morocco American Café at Casablanca – Morocco attended by Said Cherkaoui representing the EBCITD and 25 US Food companies. This trade […] Read More »

Morocco – USA

November 15, 2023 – Morocco – USA Trade & Investment Summary The United States and Morocco have a Free Trade Agreement (FTA).  Morocco – USA: Trade and Investment  Said El Mansour Cherkaoui  October 27, 2023 Morocco – USA Past and Current Relations  Said El Mansour Cherkaoui  August 5, 2022 In 2022, U.S. goods exports to Morocco were $3.7 billion, up 33.3 […] Read More »

Policy Recommendations:

  • As a policy adviser, Said El Mansour Cherkaoui provides valuable insights to government bodies and policymakers.
  • Said El Mansour Cherkaoui’s recommendations focus on creating a favorable business environment, streamlining regulations, and offering incentives to investors.
  • Said El Mansour Cherkaoui advocates for policies that attract foreign direct investment (FDI) and support local businesses.

Road to Morocco: Business Creation and Development – December 4, 2023

Morocco has many advantages for business, including: 

  • Government: Morocco has a stable political environment and business-friendly laws and regulations.
  • Trade: Morocco has streamlined trade processing and is open to foreign investment.
  • Location: Morocco is located at the crossroads of Africa, Europe, and the Middle East, with access to the Atlantic Ocean and Mediterranean Sea.
  • Workforce: Morocco has a well-educated, flexible, and skilled workforce.
  • Cost: Morocco has relatively low wages and a cost-efficient labor force.
  • Infrastructure: Morocco has modern infrastructure, including trade-supporting infrastructure.

Other advantages include: 

  • Tax incentives
  • Financial rewards
  • Banking benefits
  • Freedom to do business
  • According to the World Bank, Morocco is ranked 53rd out of 190 economies for ease of doing business. 
  • What is business domiciliation in Morocco?
  • Domiciliation consists of choosing as the head office of a company (called domiciliary) the address of another company (called domiciliary). This involves giving the domicile a legal address without it being there.

If you need more information on the aforementioned requirements and regulations, please contact and send your inquiries to: support@triconsultingkyoto.com

Sector-Specific Initiatives:

  • Said El Mansour Cherkaoui identifies key sectors with growth potential, such as the automotive industry, renewable energy, tourism, manufacturing, and technology.
  • Dr. Said El Mansour Cherkaoui collaborates with industry associations, research institutions, and private companies to develop sector-specific investment strategies.

International Partnerships:

  • Dr. Said El Mansour Cherkaoui fosters partnerships between Moroccan institutions and foreign counterparts. These collaborations enhance knowledge exchange, technology transfer, and joint ventures.
  • Said El Mansour Cherkaoui encourages multinational corporations to invest in Morocco by showcasing its strategic location, skilled workforce, and access to European and African markets.

Policy Adviser and Global Interactions:

As a Policy Adviser, Dr. Cherkaoui analyzes business conditions, develops strategic plans for investment, trade, and cultural relationships, and fosters connections between the United States/California and regions such as Morocco, North Saharan Africa, Southern Europe, and Asia Pacific. Dr. Said El Mansour Cherkaoui analyzes business conditions, develops strategic plans for investment, trade, and cultural relationships, and fosters connections between the United States/California and regions such as Morocco, North Saharan Africa, Southern Europe, and Asia Pacific.

🌐💼 How does Dr. Cherkaoui collaborate with international partners?

Dr. Said El Mansour Cherkaoui’s collaborative efforts span various sectors, emphasizing openness, cultural exchange, and mutually beneficial partnerships on the global stage. Dr. Cherkaoui collaborates with international partners through a multifaceted approach, fostering connections and promoting global cooperation. Dr. Said El Mansour Cherkaoui actively seeks out strategic alliances with organizations, institutions, and businesses across different countries. These alliances may involve joint research projects, knowledge exchange, and collaborative initiatives. He participates in international conferences, seminars, and workshops. These events provide opportunities to meet and interact with professionals from diverse backgrounds. Dr. Cherkaoui leverages these networking platforms to build relationships, share insights, and explore potential partnerships.

Trade Missions and Delegations:

Dr. Said El Mansour Cherkaoui has attended numerous events and conferences throughout his career. Here are some notable ones:

  1. American Cafe Trade Show: Dr. Cherkaoui represented 25 U.S. Food Companies at the American Cafe Trade Show in Casablanca, Morocco.
  2. Trade Missions: Dr. Cherkaoui has successfully conducted numerous trade missions, represented U.S. companies at trade shows, and helped companies develop their businesses overseas.
  3. Dr. Cherkaoui leads or participates in trade missions organized by governments or industry associations.
  4. These missions involve visits to other countries, where he engages with local businesses, government officials, and investors.
  5. The goal is to explore investment opportunities, establish business ties, and promote bilateral trade.

Research and Academic Engagement and Work of Dr. Said El Mansour Cherkaoui in Europe, Latin America and United States

Dr. Cherkaoui has taught civilian students and Military/Air Force personnels and conducted Joint research projects, student exchanges, and faculty collaborations enhance cross-cultural understanding and knowledge transfer.

Business Development:

  • Dr. Cherkaoui identifies potential partners based on shared interests, complementary strengths, and mutual goals.
  • He explores avenues for joint ventures, technology transfer, and market expansion.
  • Regular communication ensures sustained collaboration.

Diplomatic Channels:

  • Dr. Cherkaoui engages with diplomatic missions, embassies, and consulates.
  • These channels facilitate introductions, provide insights into local regulations, and promote cross-border cooperation.

Dr. Said El Mansour Cherkaoui has authored 92 articles on LinkedIn providing insights into the influences and challenges arising from the evolution of global affairs and international relations, trade, and business. 2.

Dr. Said El Mansour Cherkaoui’s contributions to academia and international collaboration demonstrate his commitment to advancing knowledge and fostering meaningful connections across borders. 🌍🤝

1 scholar.google.com – 2 medium.com 

Dr. Said El Mansour Cherkaoui has been actively involved in various academic collaborations and international conferences. Here are some notable points:

https://www.linkedin.com/in/drsaidcherkaoui

★ ★ ★ ★ ★

Said El Mansour Cherkaoui: International Conferences

Dr. Cherkaoui organized and presented Multiple International Conferences Collaboration with the US Department of Commerce, the US Small Business Department, the US Small Business Association, the 2 East Bay and Bay Area Centers for International Trade Development and other local business professional representatives organizations and the Chambers of Commerce around the Bay Area of San … Continue reading Said El Mansour Cherkaoui: International Conferences

★ ★ ★ ★ ★

International Conferences:

International Conference on African Growth and Opportunity Act

January 19, 2024 – Diaspora of African Executives • Said El Mansour Cherkaoui Ph.D. • AFRICA TIME AND BACK TO THE FUTURE A PICTURE OF AFRICA WORTH THOUSANDS AND THOUSANDS HANDWRITING AFRICAN STORIES and BUILDING AFRICAN MEMORIES Said El Mansour Cherkaoui Ph.D. Building Local, Regional and International Business in Northern California with Africa … Read More »

First Visit of the Federation of the Egyptian Chambers of Commerce to California: Dr. Cherkaoui co-chaired this event and organized the first visit of the Federation of the Egyptian Chambers of Commerce to California.

  • Dr. Cherkaoui has organized and presented multiple international conferences. These events likely focused on topics related to international trade, development, and business.

California Center for International Trade Development

H.E. the Ambassador of the United States of America in the Kingdom of Morocco talking to Dr. Said El Mansour Cherkaoui accompanied by Mr. Omar Bouafi, representing California Stand and the CITD in Casablanca Cafe organized by the USDA, U.S. Department of Commerce, U.S. State Department and the U.S. Embassy in Rabat

  • Dr. Cherkaoui has been associated with the Center for International Trade Development (CITD), where he created and conducted certified workforce development and training programs. These programs likely aimed to enhance skills and knowledge in areas such as international business, sales, and trade operations.
  • California Center for International Trade Development (CITD): Operated by the State Center Community College District, it has been promoting California’s international trade and competitiveness since 1989. It assists exporters, supports economic growth, and helps businesses expand globally.
  • CITD mission is to accelerate global trade by providing high-impact export development programs, technical assistance, and global trade education.
  • CITD collaborates with multilateral agencies, government institutions, and non-government organizations to promote trade and investment programs.
  • In summary, CITD acts as a bridge between businesses, education, and government to foster international trade and economic development. 🌎🤝
  • His collaborations extend to various organizations, including the US Department of Commerce, the US Small Business Department, and the US Small Business Association. Additionally, he worked with local business professional representatives and Chambers of Commerce in the Bay Area of San Francisco.
  • Notably, Dr. Cherkaoui participated in conferences related to Africa, where he discussed business opportunities, historical analysis, and trade relations in North Saharan and West African regions.

CHINA TODAY

China Business Panorama Internet helps to save time with a high return on investment. Buying from a mobile and being delivered where you want is time and money saving. Following a study, 75% of the Chinese population that browses on internet, does it on a mobile phone. The other conclusion of the study is that … Continue reading CHINA TODAY – TRI CK USA

The California Center for International Trade Development (CITD), an entity of the State Center Community College District, has been promoting California’s international trade and competitiveness since 1989. It assists exporters, supports economic and job growth, and helps businesses in California expand globally. CITD also plays a role in globalizing colleges.

CITD has a strong track record, having organized over 180 agricultural trade missions for the Western United States Agricultural Trade Association, the USDA Foreign Agricultural Services, and the California Governor’s Office. They have trained more than 7,000 companies to market California food and agricultural products in foreign markets.

These efforts have resulted in impressive economic outcomes, with over $100 million in direct export sales and more than $750 million in continuous export sales attributed to CITD’s trade activities since 1990. CITD has also received prestigious awards, including the President’s “E Award” for Export Excellence in 2001 and 2013.

★ ★ ★ ★ ★

Sport and Academia:


Dr. Cherkaoui has a multifaceted background. He has been a player, captain, and coach of the Handball Team at the University of Montpellier in France 3.

His academic pursuits include affiliations with institutions such as Université de la Sorbonne, Paris IIIInstitut des Hautes Etudes de l’Amérique Latine, and Paris Sciences Po, Grenoble Tate Yoko Research Institute 1.

Academic Endeavors: Dr. Cherkaoui’s academic pursuits include research in the field of economics and politics. His work on “Economie politique du subcapitalisme en Amérique latine (1830-1930)” delves into the economic dynamics of subcapitalism in Latin America 3.  

Economie Politique du Subcapitalisme en Amérique latine (1830-1930): Argentine-Brésil-Chili-Pérou Said El Mansour Cherkaoui  1992 – 806 pages

https://books.google.com/books/about/Economie_politique_du_subcapitalisme_en.html?id=GqOPZwEACAAJ

Global Interactions: As part of TRI Consulting Kyoto and the Tateyoko Research Institute in the USA and Japan, Said El Mansour Cherkaoui engages in international business, development, strategy, and entrepreneurship. His contributions extend beyond borders, fostering connections and collaborations across continents 4.

In summary, Said El Mansour Cherkaoui’s journey spans investment advocacy, sports leadership, academic exploration, and global engagement. His diverse pursuits exemplify a rich tapestry of experiences and contributions. 🌟

Said El Mansour Cherkaoui is a dynamic individual with a diverse range of interests, spanning investment, policy, sports, and academia. His contributions have a global impact, bridging cultures and fostering collaboration.

★★Five★Stars★★


A Sport Picture is worth 1000 Games

★ ★ ★ ★ ★

Sporting Achievements: Said El Mansour Cherkaoui is not only an intellectual but also a player of the First Division of Football, Volleyball, Handball, and Basketball in Morocco and vice-champion in fencing.  He played professionally Basketball in Montpellier at the ASPTT Club and Handball in Germany with Munster 08.    

Dr. Said El Mansour Cherkaoui was also a player, captain, and coach of the Handball Team at the University of Montpellier in France 2. 

In Morocco, Dr. Said El Mansour Cherkaoui is an International Player of Handball with the National Moroccan Team of Handball and was also selected for the National Moroccan Team of BasketBall (Academic and Civil). 

Sport Disciplines by Said El Mansour Cherkaoui

Scholarly Contributions:

Dr. Said El Mansour Cherkaoui’s scholarly work extends to areas like international businessinternational developmentbusiness strategy, and entrepreneurship 4.

Google Scholar Profile:

LinkedIn Profile: Said El Mansour Cherkaoui Ph.D. ★ Senior Policy and Business Adviser ★ Consultant ★ News Executive Editor ★ Public Speaker ★ February 13, 2024

Quelle coincidence, je suis né dans une rue s’appelait Rue Jean Bart, et j’ai été invité par le Gouvernement Chinois y compris a Shanghai, J’ai fait venir la première délégation chinoise en Californie en 1994-1995



For business engagement or inquiries, please fill out the following form:

A business inquiry is a formal request for information from an organization.

TRI CK USA – Building Clients Networks and Communities Bridges





AFRICAN MOROCCAN DIASPORA – WORLD-CLASS EXECUTIVES

AFRICAN MOROCCAN DIASPORA – WORLD-CLASS EXECUTIVES

Good Day Members: What are your New Year New Resolutions?

Here One that we can Share Together if you Are in the Mood of Expanding your Outreach and Contribute to Reduction of Madness while Adding Values to Human Relationship Beyond Borders and other Natural, Artificial and Intelligent Hinderances.

Are you Ready?


First, we share with you our Best wishes for your success.


Second, if there is a possibility of collaboration on a specific topic that is related to the development of Africa and Morocco as well as other emergent economies and developing countries, just let us know and we will explore with you the best avenues to make it happen.


Third, to give a synopsis of our daily work, at TRI Consulting Kyoto [English – Version – Française], our Consulting Boutique, we privilege the research and assessment of client environment and operations.


At Morocco Digitall [English – Version – Française], we develop analyses and publish case studies and articles on the development of the Kingdom of Morocco. We conduct such work with professionalism and with a neutral approach and concern about the success of the corresponding policies. 


At GLOCENTRA [English – Version – Française], we offer training and counseling to enable workforce development and more specifically, social and business entrepreneurship to blossom in Africa, we focus on providing support, mentoring, and guidance to entrepreneurs, micro-business, women-operated clusters or trade cooperatives starting or enterprising in urban regions of Africa and have potential to export.


Within LinkedIn, all our groups here are conducted by Said El Mansour Cherkaoui Ph.D. and Said Cherkaoui Ph.D. have the same common denominator and are rooted and their seeds planted and cultivated in the same fields of exchange, share, and enhancement that facilitate communication of our work with the members of our groups and those who are following and accessing our work here at LinkedIn.


By other means, based on our extensive and proven track records of several decades working in the various fields of development economics, we are able not just to provide analytical essays but we raise the bar higher by creating models of development with a critical approach that identify gaps, predict outcomes and conveys adaptable solutions. 


For business and speaking engagements, please contact: info@triconsultingkyoto.com


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TRI NEWS REPORT GLOBAL USA VISION

TRI NEWS REPORT – GLOBAL USA VISION – A New Star is Born in the Horizon of the Consulting and Advising Business

TRI NEWS REPORT – GLOBAL USA VISION

IS YOUR PRIME SOURCE OF NEWS IN GLOBAL MARKETPLACES

TRI NEWS REPORT – GLOBAL USA VISION

ADVANCED ADVISING – EXCELLENCE CONSULTING – INNOVATIVE SOLUTIONS

OUR SOLUTIONS – YOUR SUCCESS Creating Infinite Possibilities Across the World

Said El Mansour Cherkaoui, Ph.D.

12/04/2023

News Oriented and Based on Business Consulting and Services – Oakland, California

At TRI Consulting Kyoto – TRI CK USA, today we delighted to offer you a mosaic of topics that will provide to you an opportunity to access and read news, thoughts and inputs as well as insights related the areas of operations and involvement in terms of the countries that are the focus and the interests of our existing, potential and prospective clients.

TRI NEWS REPORT will also provide insightful and business based intelligence advices to enable are readers and members to benefit from our first-hand experience in the diverse domains of international trade, business, economics, finance and culture development and management.

Invitation to our Future Readers

This extra service that we give to our clients, we are extending it to you too. We would appreciate to have join our movement and our community which will enbale you you also to benefit from this TRI NEWS REPORT. Therefore, we invite to be more than just another reader, we will appreciate that if you have a topic you would like our editor to address, write an analysis and publish, please do not hesitate to email us your request / suggestion on this new topic, likewise you can also forward to us even an article of your own writting that we can publish in TRI NEWS REPORT with your consent.

TRI NEWS REPORT

TRI NEWS REPORT will convey to you News, Knowledge and Know-How that will provide you with an opportunity to access and read analysis, studies, articles relevant to business thoughts, practices and development … and much more.

TRI CK USA Support: Strategic Areas and Competent Clusters

Cultures for International Operations: TRI CONSULTING KYOTO – TRI CK USA

Since 1993, we have serviced in California and assisted an extensive U.S. and global client network that comprises small and mid-sized companies, individual entrepreneurs, private investors, policymakers, and government agencies.

TRI CK USA is a leading executive training firm committed to serving clients in the United States and Morocco, North and Central Africa and China. Our team is dedicated to helping clients improve their business performances and attain sustainable long-lasting results.

Providing On-site Support to Executives in China

Over and above an extensive international exposure with assignments implemented in more than 15 markets, the members of our Team have a wide industry expertise that we put at the disposal of our clients in the areas of international trade, international business and international investment as well as in global cultural exchanges such as and not limited to these operational areas:

  • Direct representation for exporters and importers, marketers and business developer;
  • Business Representation and Organizational Structure in the United States;
  • Translation, Direct Interpretation, Localization and Provision of logistic support;
  • Direct negotiation and Advise on Related Means and Resources;
  • Finding the appropriate/right product;
  • Analyzing the potential demand and the dimension of the market.
  • Setting buyer-seller relations, handling of shipping and related logistics to help our clients in their exports and imports.

TRI CK USA Support: Strategic Areas and Competent Clusters

Cultures for International Operations: TRI CONSULTING KYOTO – TRI CK USA Since 1993, we have serviced in California and assisted an extensive U.S. and global client network that comprises small and mid-sized companies, individual entrepreneurs, private investors, policymakers, and government agencies. TRI CK USA is a leading executive training firm committed to serving clients in…


Defining the Organizational Steps and Strategic Tasks for Client’s Executives

TRI CK USA is excited to share that we have taken our combined decades of experience with entrepreneurs of projects, small businesses, multinational corporations and mid-size companies and have streamlined the process to help companies like yours prepare their ROADMAP TO US MARKET ENTRY in a fast and cost-effective manner.

TRI CK USA has also developed models an international expansion for entrepreneurs and enterprises that are seeking a foreign entry strategies to establish their products in the regional and international markets.

We provide members with a range of tailored services, leveraging our international network to ensure unique access to trade and investment opportunities in California, the United States, Morocco and across selected regions of North Subsaharan Africa.

We also build Global Partnerships with organizations and professionals who wish to broaden their connectivity and enhance their profile on the African continent by providing business development support.

Contact: support@triconsultingkyoto.com

Client Goals are TRI CK USA Objectives

TRI CONSULTING KYOTO – TRI CK USA is a leading executive training firm committed to serving clients in the United States, France, Morocco and North Africa and China

Our team is dedicated to helping clients improve their business performance and attain sustainable long-lasting results by introducing / reinforcing new learning and skills. Over and above an extensive international exposure with assignments implemented in more than 15 markets, our trainers have a wide industry expertise.

Strategic planning provides a roadmap, aligns objectives, and optimizes resource allocation, while business development identifies opportunities, builds relationships, and drives revenue growth

TRI CK USA delivers solutions and results that are the core of our consulting, advising and mentoring strategies that aim to increase efficiencies, save resources, reduce costs, increase revenue, improve profit margin and develop owner and shareholder return on investment.

★ Our Core Values ★  “We are committed to promoting national and global economic systems based on the principles of justice, equity, democracy, participation, transparency, accountability and openness.”  International Conference on Development – (UN – Rio de Janeiro, 2002).

Trade is the conduit to understanding and connection between people of different cultures and environments. We promote international trade with the United States to stimulate cooperation, increase understanding and reinforce acceptance with the rest of the world.

We put at the disposal of our clients a team with extensive experience in developing and delivering executive trainings and workshops in many areas ranging from basic hard skills to more complex soft skills including leadership, team working, negotiation and communications skills.

How Can We Help You?

We respect the privacy of our clients, partners, associates and colleagues.

Cluster of Intervention for Strategic planning process extracted, adaptable and translated from the sector, industry, region, country and conditions of the market

TRI CK USA in California provides mentoring and support to entrepreneurs for the launching of their projects and the operational management of their small businesses.

TRI CK USA in California advises diverse entrepreneurs in creating thriving businesses servicing their stakeholders, their communities, their region, and their country.   

Determine your strategic position

Prioritize your objectives

Develop a strategic plan

Execute and manage your plan

Review and revise the plan

Contact by Email:

For more inputs on services offered and provided by TRI CONSULTING KYOTO – TRI CK USA, please send an email to: 

info@triconsultingkyoto.com

For engagement, forwarding unsolicited RFP, RFQ, Request for Tender (RTF), Request for Quote(RFQ), and Request for Expression of Interest (ROI), please send an email to: support@triconsultingkyoto.com

The corresponding topics are selected on the basis of its relevancy and authenticity that can shape, formulate and contribute directly to the conduction of successful management, planning and managing operations and projects within close and distant marketplaces, economies and cultural settings:

TRI Consulting Kyoto Team have created Groups and Pages in several Social Media Platforms where current analysis, news and intelligent knowledge and insights are published for the purpose to share its own knowledge base and to contribute to the advance around the world of the understanding and encourage interactions about and between regions and countries and decision-makers in the public and the private sector.

Tateyoko Research Institute Business Consulting and Services

For any additional indications or to have our Founder Said El Mansour Cherkaoui as Speaker or Presenter at Events, Conferences, Seminars or Training Sessions related to the subjects and content addressed by our publications, please send an email to : info@triconsultantkyoto.com

First International Conference on Africa – U.S. Department of Commerce – San Francisco Offices

Strategic planning and business development are two areas of TRI CK USA specialization and support processes that enable business growth of our clients in the following operations:

Export, Import, Market Entry, and Investment

Strategic Insights and Planning Inputs for Export and Import Operations

When it comes to export and import consulting services related to the United States, there are several options available. Here are a few reputable services TRI CK USA will help you with:

Customs Consulting Services:

  • USA Customs Clearance: TRI CK USA will help you with personalized, 1-on-1 consultations with licensed experts in customs and import-related matters. These sessions provide specific solutions tailored to your situation, setting you on the path to import success. Topics covered include power of attorney, importer of record, customs bonds, harmonized tariff classification, required documentation, duties, tariffs, and letters of credit

Letters of Credit – TRI CK USA

TRI CONSULTING KYOTO TRI CK USA – Based in Oakland in the vicinity of San Francisco and Silicon Valley in California, TRI CONSULTING KYOTO – TRI CK USA strives and aims to help local and international enterprises and entrepreneurs develop and manage productive projects, businesses.

Important AspectsWhy They Matter 
ValuationWhat is the price paid for the goods that are imported?
Companies need to report all fees, costs, and pricing changes.
Harmonized Tariff Schedule of the U.S. (HTS)You must assign an HTS code based on the country of origin.
This information establishes duty rates and trade statistics for imported goods.
Country Of OriginCountry of Origin is more than just listing where your shipment is from.
CBP uses this information to increase or decrease duty based on several factors.
QuantityYou need to report the number of imported goods to meet your compliance responsibilities.
HTS outlines which unit of measure needs to be reported when filing an import declaration.

Typical Use Cases: Whether you’re just getting started, need help identifying HTS codes, or require guidance on product-specific duties and tariffs, TRI CK USA got you covered.

TRI CK USA will help you to choose the option that best fits your needs and situation. Whether you’re navigating customs regulations, seeking market insights, or exploring business opportunities, these services can provide valuable assistance.


TRI CK USA FOCUS ON EMERGING MARKET GROWTH

Cultures for International Operations

“African Ride in the Memory Path of Martin Luther King, Jr. Way: Milky Way at Oakland Hood“. – Photo by Said El Mansour Cherkaoui, Martin Luther King Avenue, Oakland, California – 2020 International Languages and Cultural Services Let’s do the Right Move Together and the Right Communication International Languages and Cultural Services You are interested … Continue reading Cultures for International Operations

TRI CK USA


Languages, Cultures, and International Operations

International Languages and Cultural Services Offered by TRI CONSULTING KYOTO

TRI CK USA – OAKLAND – EAST BAY AREA OF SAN FRANCISCO – SILICON VALLEY – CALIFORNIA

Let’s do the Right Move Together and the Right Communication

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GL🌎BAL  LEVERAGE
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International Languages and Cultural Services

You are interested in the Foreign Markets where we can Represent you, Speak and Share Knowledge in the Following Languages which Can Help to Apprehend the Realities of the Corresponding Marketplaces and the Intricated Business Practices and Cultures,

TRI Consulting Kyoto – TRI CK USA Team will take all the necessary to make you as Executives, Entrepreneurs or Project Owner to Fully Comprehend the Trade, Business, Finance, Economic and Culture Dynamics Characterizing the Market in California, France, Spain and Morocco

🌎 TRI Consulting Kyoto – TRI CK USA Team Will Stive and Will Succeed in Making you Feel at Home 🌐

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English Language – Who are We?

TRI CK USA is committed to serving clients in the United States, France, the Middle East, North and Sub-saharan Africa, and Southeast Asia regions.

Based in Oakland, California with the focus to promote California’s international trade and competitiveness by providing consulting services to exporters and importers.

TRI CK USA leads, organizes, and hosts trade missions and matching of international business communities.
TRI CK USA is formed with a dedicated team with extensive experience in international trade/business entrepreneurship, leadership, teamwork, cultural awareness negotiation, and communications skills.
TRI CK USA in France, the Mediterranean regions, North Africa, Sub-Saharan Africa, the Middle East, and China.

Langue Française – Qui nous sommes?

TRI CK USA est engagé à servir des clients dans les régions des États-Unis, de la France, du Moyen-Orient, de l’Afrique du Nord et Subsaharienne et de l’Asie du Sud-Est.

Basé à Oakland, en Californie, dans le but de promouvoir le commerce international et la compétitivité de la Californie en fournissant des services de conseil aux communitees d’exportateurs et d’importateurs.

TRI CK USA est composée d’une équipe dédiée possédant une vaste expérience dans les domaines du commerce international / l’entrepreneuriat, le leadership, le travail d’équipe, la sensibilisation culturelle, les compétences en négociation et en communication. communities.
TRI CK USA en France, les régions méditerranéennes, l’Afrique du Nord, l’Afrique subsaharienne, le Moyen-Orient et la Chine

If you have any questions on this publication or other matters, please feel free to contact: info@triconsultingkyoto.com

Feel Free to fill out the Form for Services Requests

Thank you for your continued support.

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🌐Lengua española

TRI CK USA se compromete a servir a los clientes en las regiones de Estados Unidos, Francia, Medio Oriente, África del Norte y Subsahariana y el Sudeste Asiático.


Con sede en Oakland, California, con el objetivo de promover los negocios internacionales y la competitividad de California brindando servicios de asesoría a exportadores e importadores.

TRI CK USA también dirige, organiza y alberga misiones comerciales y ayuda a conectar las comunidades comerciales internacionales de California.
TRI CK USA desarrolla planes y ayuda a los empresarios en Francia, las regiones mediterráneas, el norte de África, el África subsahariana, Oriente Medio y China.
TRI CK USA está formado por un equipo dedicado con amplia experiencia en las áreas de negocios internacionales/emprendimiento, liderazgo, trabajo en equipo, conciencia cultural, así como habilidades de negociación y comunicación.

🌎 اللغة العربية🌐

تلتزم TRI CK USA بخدمة العملاء في الولايات المتحدة وفرنسا والشرق الأوسط وشمال أفريقيا وجنوب الصحراء الكبرى وجنوب شرق آسيا.


مقرها في أوكلاند ، كاليفورنيا ، بهدف تعزيز الأعمال التجارية الدولية في كاليفورنيا والقدرة التنافسية من خلال تقديم خدمات استشارية للمصدرين والمستوردين


تطور خططًا وتساعد رواد الأعمال المقيمين في الولايات المتحدة على تحديد وإقامة علاقات وتبادل مع رواد الأعمال في فرنسا ومناطق البحر الأبيض المتوسط ​​وشمال إفريقيا وأفريقيا جنوب الصحراء والشرق الأوسط والصين
TRI CK USA

يتكون من فريق متخصص يتمتع بخبرة واسعة في في مجالات الأعمال التجارية الدولية / ريادة الأعمال والقيادة والعمل الجماعي والوعي الثقافي بالإضافة إلى مهارات التفاوض والتواصل.


🌐 You are interested in exporting to or interested in importing from Morocco, I can help you in their realization.


🌐🌎 Here are some references on my work and my initiatives which have contributed in the growth of commercial relations between California, the United States and Morocco


🌎 🌐 Estás interesado en exportar o interesado en importar desde Marruecos, puedo ayudarte en su realización.

🌐 Vous êtes intéressé à exporter ou intéressé à importer du Maroc, je peux vous aider dans leur réalisation.
Voici quelques références sur mes travaux et mes initiatives qui ont contribué dans la croissance des relations commerciales entre la Californie, les États-Unis et le Maroc


🌎 أنت مهتم بالتصدير إلى المغرب أو ترغب في الاستيراد منه ، يمكنني مساعدتك في تحقيقها
فيما يلي بعض المراجع حول عملي ومبادراتي التي ساهمت في نمو العلاقات التجارية بين كاليفورنيا ، الولايات المتحدة والمغرب.

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Market Entry Strategy in the United States

June 8, 2024 Said El Mansour Cherkaoui  We have identified the First 3 key factors of success for expanding into the US: ★ Carefully selected team of trusted advisors ★ The skills to leverage cultural differences  ★ An effective market entry strategy ★  Read More

Global Market: Diversity of Cultural Practices and Different Social Procedures

February 18, 2024 Said El Mansour Cherkaoui  Said El Mansour Cherkaoui Ph.D. ★ Senior Policy and Business Adviser ★ Consultant ★ News Executive Editor ★ Public Speaker ★ Dr. Said El Mansour Cherkaoui’s International Training Program: Need. … Read More

Languages at TRI CK USA for International Operations

November 14, 2023 Said El Mansour Cherkaoui  International Languages and Cultural Services Offered by TRI CONSULTING KYOTO TRI CK USA – OAKLAND – EAST BAY AREA OF SAN FRANCISCO – SILICON VALLEY – CALIFORNIA Let’s do … Read More

TRI CK USA Support: Strategic Areas and Competent Clusters

December 3, 2023 Said El Mansour Cherkaoui  Cultures for International Operations: TRI CONSULTING KYOTO – TRI CK USA Since 1993, we have serviced in California and assisted an extensive U.S. and global client network that comprises small. … Read More

United States Small Business Development

December 2, 2023 Said El Mansour Cherkaoui  U.S. Department of Labor has Small Business Development Centers (SBDCs) that offer free business consulting to current and aspiring small business owners. In France as in the United States. … Read More

Export, Import, Market Entry, and Investment

December 1, 2023 Said El Mansour Cherkaoui  Strategic Insights and Planning Inputs for Export and Import Operations When it comes to export and import consulting services related to the United States, there are several options available. Here. … Read More

Key Strategies on International Trade and Imports

June 8, 2024 Said El Mansour Cherkaoui Key strategies for navigating international trade, including imports: Understanding the Global Trade Environment: Familiarize yourself with global trade dynamics, market trends, and economic conditions. Stay informed about trade agreements, tariffs, and geopolitical. … Read More

TRI CK USA: Strategic Planning & Business Development

October 24, 2023 Said El Mansour Cherkaoui  TRI CK USA – CALIFORNIA Strategic planning provides a roadmap, aligns objectives, and optimizes resource allocation, while business development identifies opportunities, builds relationships, and drives revenue growth. TRI CK USA. … Read More

Startup Entrepreneur

By contrast, entrepreneurship is developing a new venture outside an existing organization.  The traditional entrepreneur shall now act as an innovation hunter to proactively be able to set up new smart businesses; ideally from the beginning, till the end of any business life cycle. The term entrepreneur, etymologically originates from the French word entreprendre meaning “to begin something, undertake.” During medieval times, this word was used to describe an active working person.

Risk-taking is one of the famous attributes of entrepreneurs which is also frequently emphasized in the literature. Spiritually, some people are observed to tend to behave extra-ordinarily. As Jobs addresses; “You have to trust in something—your gut, destiny, life, karma, whatever—because believing that the dots will connect down the road will give you the confidence to follow your heart, even when it leads you off the well-known path, and that will make all the difference.” Taking the risk phenomenon and the spiritual reflections into consideration; it can easily be summed up that entrepreneurship has something to do with inner-journey.

Another emphasis on entrepreneurship is its presentation as a mindset. “Entrepreneurship is first and foremost a mindset. To seize an entrepreneurial opportunity, one needs to have a taste for independence and self-realization,” said Olli Rehn, a member of the European Commission. Understanding the entrepreneurial mindset requires a certain threshold of empathy. First of all, entrepreneurship is the story of ambiguity. An anonymous supporting quote is likely to highlight the gist of entrepreneurship. It’s as follows: “Anyone, (can be an entrepreneur) who wants to experience the deep, dark canyons of uncertainty and ambiguity; and who wants to walk the breathtaking highlands of success. But I caution, do not plan to walk the latter, until you have experienced the former.” In this regard, as Schumpeter also points out; entrepreneurs seem to have some heroic vision. Schumpeter focused on high-level entrepreneurship and larger businesses. On the other hand, Marshall examined smaller businesses, partially. It was Hayek and Kirzner, who examined the entrepreneurs as middlemen hoping to profit by buying cheap and selling expensive.

When it comes to defining entrepreneurship; it can easily be discovered that various people have defined entrepreneurship differently. Despite this fact, the most common classification follows the mainstream of Collins and Moore; who claimed two types of entrepreneurship, differentiating due to the context of entrepreneurial activities undertaken. These are, firstly, independent entrepreneurship and independent entrepreneurs (similar to entrepreneurship/traditional entrepreneurship and entrepreneurs/traditional entrepreneurs in this paper), implying the process whereby an individual or a group of individuals, acting independently of any association with an existing organization, create a new organization 

Stopford and Baden-Fuller considered entrepreneurs as opportunists even in chaotic situations, and they also metaphorically approached entrepreneurship. According to them, entrepreneurs are like Olympic athletes, long-distance runners, symphony orchestra conductors, and top-gun pilots…These metaphors underline the entrepreneurs’ being ambitious, determined, self-challenging, and talent for synchronizing [12]. [Source: Mehmet Çağrı Gündoğdu / Procedia – Social and Behavioral Sciences 41 ( 2012 ) 296 – 303].


San Francisco the Hub of Innovation and Leadership

TRI CK USA by Said El Mansour Cherkaoui


What are the qualities/Characteristics of an Entrepreneur?

  • Entrepreneur takes an idea & makes it into reality.
  • Entrepreneurs take risks—risks of time, money, etc.
  • Entrepreneurs are optimistic about the future.
  • Entrepreneurs are innovators. They invent new products, services, processes, or methods.
  • Entrepreneur enjoy freedom & use it for the betterment of their customers & ultimately for society.
  • Entrepreneurs have a strong focus on anything they are doing.
  • Entrepreneur is confident, optimistic & loves facing challenges in life & business.
  • Entrepreneurs make decisions independently.

My Father Moulay Ahmed Cherkaoui at 24 was the First Muslim Transporter in the History of Morocco

The First Muslim Moroccan Entrepreneur-Investor in the History of Morocco Starting Transportation Operations Toutes Directions

First Moroccan Muslim Contractor of Public Transport in Early 1920 – Twenties of 20th Century: Moulay Ahmed Cherkaoui at 24 was the First Muslim Transporter in Morocco By Dr.  Said El Mansour Cherkaoui Son of Moulay Ahmed Cherkaoui Father of Moulay Ahmed Cherkaoui Said El Mansour Cherkaoui PARENTAL HERITAGE OF MOROCCAN NATIONALISM This is Haj Ahmed Cherkaoui All … Continue reading

Said El Mansour Cherkaoui Pro Endeavors

🌎 Analyst World Affairs ★ Author ★ Elaboration of Predictive Studies ★ Keynote Speaker ★ Entrepreneurial Planning ★ Business Development ★ United States ★ Europe ★ France ★ Morocco ★ China ★ Sub-Saharan Africa 🌍 Project Development Specialist ★ Entrepreneurship ★ International Trade and Business ★ Faculty ★ 🌍 France and USA: Research and Academia, Letters … Continue reading


There are various types of entrepreneurs. We will see some of it.

  • Industrial Entrepreneurs: They are in the business of manufacturing products. E.g. Manufacturing of automobile parts.
  • Trading Entrepreneurs: They are in the business of buying & selling products or services. E.g. Traders of Houses.
  • Imitative Entrepreneurs: These types of businesses copy other successful businesses & run the business similarly.
  • Drone Entrepreneurs: These types of entrepreneurs don’t like to change their business style. They don’t involve innovation. They just want to be like how they are.
  • Fabian Entrepreneurs: They don’t change until it is very much needed. They adopt change when it is very necessary.

What are the various functions of Entrepreneurs?

  • The main function of an Entrepreneur is to take risks.
  • The second function is to start the enterprise.
  • The third function is to keep an eye on the internal & external environment.
  • The fourth function is to make arrangements for necessary resources.
  • The fifth function is to deliver products/services to customers.
Innovation
  • Innovation is one of the key requirements for entrepreneurship.
  • Innovation is nothing but new ways of doing old tasks.
  • Innovations can be Chemical, mechanical, managerial, technical, institutional, service, etc.

According to Joseph Schumpeter, there are five types of innovations.

  • Introduction of new & good quality product.
  • Introduction of a new method of production.
  • Introduction of a new market.
  • Use of some new sources of supply as raw material.
  • They are making a new organizational form of industry.

The innovation process in Entrepreneurship includes the following steps.

  • Research of market
  • Development of product/service
  • Marketing of product/service
  • Production
  • Use by customer
  • Feedback from the customer.

Innovation has emerged as a headline in the field of business management, recently. Kuratko determines the magic words to describe the innovative way of our time: Dream, create, explore, invent, pioneer, and imagine [34]. Innovation itself is changing. The etymological roots of innovation stretch to the Latin word innovare, meaning to do something new. Most of the innovation definitions have focused on similar points with different perspectives. The key common points imply change and renewal for a better situation. The Organization for Economic Cooperation and Development (OECD), inside the Oslo Manual—the source of information regarding international technological developments— defines innovation by linking it to technological change.

According to the OECD, innovation means “completing products and services by developing them technologically. The European Union (EU) has made a broader definition. To the EU, innovation introduces the change in workforce talent, working conditions, and managerial and organizational jobs. Also, it’s about renewal and growth in product and service range. In addition to this, a well-known expression about innovation; characterizes it as the process of converting new ideas into value-creating outputs such as new products, methods, or services. With the help of innovation; companies acquire the ability to develop and apply not only new products, processes, or designs but also new operations and business models.

After having experienced enormous financial crises all over the world in recent years; company survival has emerged as the most crucial issue both for SMEs and even some large companies.  SMEs, as the increasing value of the new economy, are obligatorily undertaking the mission of being innovative. It’s innovative SMEs that will lead the way to economic recovery.

This is what sets innovation-led companies apart: they have been successful in establishing organizational cultures where initiative is rewarded and failures are encouraged. They have structures, processes, and senior leadership that are supportive of innovation, and they have built an ecosystem of partners that enables these organizations to constantly bring in new ideas into their organizations.

MMP: Can any organization be innovation-led, or is it more relevant for some rather than others? Are there simple changes that can be implemented in the short term? And what about the long term?

NN: With accelerating innovation change, every organization needs to aim to become innovation-led. We all have been reading about significant changes caused by new technologies such as AI, VR (virtual reality), blockchain, and big data. These technologies will impact every type of organization. However, some researchers have argued that in highly turbulent and uncertain markets, it could be beneficial for companies to scale back on innovating until they can better understand the future directions of these markets.

In the short term, many established organizations have chosen to set up separate innovation labs. These are usually set apart from the rest of the organization so they can operate uninhibitedly. However, such labs often don’t work, as this recent commentary demonstrates.

In the long term, companies need to pursue a double strategy: developing an internal innovation capability and partnering externally – including cooperating with and even acquiring, innovative companies/start-ups. This is a strategy many leading tech companies are pursuing.

MMP: Do you have any guidance regarding the challenges creative companies face when developing innovation strategies? What can they take from tech companies and vice versa?

NN: Research on creative companies has shown that many creative companies while being quite innovative, are less business-savvy concerning turning new ideas into profitable business models. This is something that has plagued the creative industries sector for quite some time – individual creativity often drives the success of the organization, but they struggle to create a sustainable business model to scale up this creativity.

Creative companies could learn from tech companies to put more focus on the scalability of their creative ideas and how to develop financially sustainable business models. On the other hand, tech companies can learn from creative companies how to ensure that their employees remain creative and innovative, even if they are part of larger organizations with bureaucracy and managerial practices that often stifle innovation. In many ways, the stories we hear from organizations like Alphabet/Google and Apple, about the playful environments they have created for their employees and the flat hierarchies they have established, are in line with how smaller creative companies operate. Yet, Amazon, for example, has been under the spotlight, because of the stifling practices and toxic culture its employees have experienced.

The question of how to keep the creative/innovative mindset as organizations grow is critical to ensure that large organizations, whether tech or not, can continue to be innovative.

Source of the interview on Innovation: Dr Natalia Nikolova is a Senior Lecturer, at UTS Business School and Faculty of Transdisciplinary Innovation. Professor Margaret Maile Petty is UTS Executive Director of innovation and Entrepreneurship.